QV Skincare were looking for a different approach to lead generation. So, rather than a traditional campaign with a simple contact or download form, Finally created a custom-made routine builder that unlocks the perfect skincare regimen for each user.
This interactive tool goes beyond simple questions. It delves into specific skin concerns, recommending a tailored routine from QV's trusted product range. The result was a tool that empowers users to make confident choices, while providing QV Skincare with valuable insights into customer needs.
Plus, seamless integration with HubSpot allows for targeted follow-up emails, reinforcing the personalised experience and ensuring more effective lead nurturing. Here, the combination of personalised content and a data-driven approach helps generate qualified leads and builds stronger relationships with QV Skincare's audience.
